Time Together was born from a shared frustration: why is travelling with a baby so administratively broken? We set out to fix it.
Every member of the Time Together team has experienced it firsthand: the 15-hour planning marathon before a family holiday. The frantic emails to hotels about cots. The last-minute discovery that the car seat isn't included. The restaurant that looked family-friendly online but had no high chairs.
Travelling with a child under three is fundamentally different from any other kind of travel. It requires coordinating sleep schedules, feeding routines, safety equipment, and childcare — across airlines, hotels, transfer companies, and activity providers who have never spoken to each other.
Existing travel tools treat children as an afterthought — a checkbox on a booking form. We decided to build the platform that parents actually need: one that understands the 0–3 travel stage and coordinates every detail so families can focus on making memories.
The average time UK parents spend planning a single family holiday — the equivalent of two full working days.
"To make family travel effortless — so that the first years of a child's life are filled with adventures, not administrative stress."
We believe that every family deserves to travel confidently with a young child. Not just wealthy families with concierge budgets — every family. Time Together is building the infrastructure that makes this possible at scale.
Every product decision starts with a single question: does this make life easier for parents with young children? If the answer is no, we don't build it.
We don't serve all families. We serve UK parents with babies and toddlers aged 0–3. This is the hardest travel stage, and generic tools don't work. Specificity is our competitive advantage.
Every hotel and partner on our platform is assessed against our ACCEPT framework. We don't list partners who can't deliver. Our reputation depends on every single trip going smoothly.
We conduct ongoing research with real families. Our product decisions are grounded in qualitative interviews and quantitative data — not assumptions about what parents want.
We are building a platform that families will use for years — from a baby's first holiday to a toddler's first theme park. We optimise for lifetime value, not short-term conversion.